John Giannatos is the founder at Panadvert – a Digital Agency with offices in Greece, London, Cyprus and Latin America with a rich clientele of hotel groups and 5 star hotels. Before working in tourism, he worked as an online marketing consultant to world-renowned technology and e-commerce companies in Silicon Valley and specializes in “performance marketing”. He holds a degree in psychology from the Kapodistrian University of Athens and holds a Master’s Degree in social psychology (M.Sc.) of McGill University, Canada.